Summer Textures




Videojuicer Advert Animations


As a Design Director of Videojuicer I was asked to create amusing and tangible illustrations and cutout characters to represent Videojuicer's products.

Caveman at the cinema




This is the first animation of the series advertising Videojuicer's in-player shopping app. I have hired an actor with an American accent for the voice over to mimic a Silicon Valley video tutorial. The funny robot is acting as American Siri and all the facts are represented in a fun and joking manner.

Storyboards Caveman at the cinema




Caveman go to space



This animation is advertising Videojuicer's brand new selfservice. Upload your fideo file and fire your rocket with all the relevant products attached to your video.

Storyboards Caveman go to space


Cavemen discover social media



This animation is advertising Videojuicer's new self service social media in-player apps. Add one of these to your video and get all the caveman in Facebook land WOWing!

Storyboards Cavemen discover social media



The cavemen invent the mailing list



Advertising for Videojuicer's mailing list app. Add one of these to your video and get all the caveman on Earth informed on what are you up to in space!

Storyboards The cavemen invent the mailing list


Moscow Highlights












These are a few shots of my fascinating short trip to Moscow.

Videojuicer's cavemen and their friends











As Design Director of Videojuicer I was asked to Create Videojuicer’s branding. This included design directions and mood boards, web designs, web advert animations and illustrations, deck designs, business cards, wallpapers, mouse mats, Christmas cards. The characters shown here made it into Videojuicer's animations.

Videojuicer.com


Convert more homepage promo carrousel


Timeline video homepage promos carrousel


Homepage with Showcase video promos carrousel


Video Platform


Video Platform player page


Apps for Video


Apps for video player page


Streaming


Streaming player page


Campaigns


Campaigns player page


About Us and Team profiles


About Us and Team profiles player page


Blog homepage


Blog post page


Contact Us

Webdesign for Videojuicer.com with the new illustration and tangible brand identity. I have used paper background textures to give the website a more tactile, personal feel. I have also created a set of illustrations and characters that are fun and snappy - the users of Videojuicer's products and services. Some of those I have created out of 3D paper models to suit the rest of the brand identity.

Videojuicer.com work in progress
















A small selection of videojuicer's work in progress web designs. The last two images show all the menu variations for the site. It turned out the menu was the hardest element to get right. At the end the company went back to the preliminary very subtle menu look.

Videojuicer branding design direction 2012






















Mood boards for 5 design directions for Videojuicer's new brand identity: Metaphor, Illustration, Tangible, Organic and Animation. After endless meeting the company went for Tangible & Illustartion.

My biggest inspiration for this project came from the artists Nicole Martinez; The Design Surgery for the "Times"; Iv Orlov; Studio Muti; Zim & Zou and Zhivko Dimitrov

Hope you will enjoy!